The CCLAC Region - Regional Coordinator Ecuador

In 1976 a Coordinating Committee for Latin America, established by the 10th Codex Alimentarius Commission in 1974, held its first meeting in Rome with eight countries from the region in attendance. At its third session a proposal was made to change the name of the committee to its current form (Coordinating Committee for Latin America and the Caribbean) as this better reflected the membership of the region. In 1984 at its 31st session, the Executive Committee, acting on behalf of the Commission, agreed to this change.

The region of Latin America and the Caribbean is an important actor in the production and trade of food at a global level. The region produces enough food to supply itself and to export, with both water and land resources to produce even more.

The region has enormous natural wealth, a flourishing agricultural industry and a family farming sector that is essential for its population. The promotion and strengthening of food safety must be continued at the level of all regions to guarantee the health of consumers and fair and equitable trade.< /p>

The coordinator, Ecuador is based in AGROCALIDAD an agency attached to the Ministry of Agriculture and Livestock. They aim to create synergies between countries in the region, to provide mutual support in order to overcome regional problems and examine solutions to common challenges.

The coordinator further aims to strengthen collaboration among countries and strengthen the participation of developing countries in the Commission and its subsidiary bodies.

CCLAC Coordinator

All information on Codex is public and free.

For regional enquiries contact:

CCLAC Secretariat
Agencia de Regulación y Control Fito y
Zoosanitaria AGROCALIDAD
Avenida Eloy Alfaro y Amazonas
Quito
Email: [email protected]

An avatar unveiled in Brazil for World Food Safety Day

Jun 9, 2020, 09:45 AM by System

A 7 June 2020 World Food Safety Day campaign delivered many communication and dissemination tools, enabling several companies in the food supply chain, open during the pandemic, to share the message in a clear and playful way.

An example of this is demonstrated by the activities coordinated by the Dr Adriana Abud, who works together with other professionals specialized in Safety Food to promote the Culture of Food Safety in companies. For 30 days, several calls were made, materials were sent by e-mail, World Food Safety Day messages were diligently posted on social media.

A distinct factor was an avatar personalized with the World Food Safety Day visual identity and campaign theme, which visited different locations, engaging with employees, entrepreneurs and consumers.

Supermarket stores and the spice and frozen food industries received the campaign. All are located in 16 cities in the State of São Paulo, the most populous in Brazil. Thus, reaching 9,500 employees and up to 3 million customers.

Employee involvement helped to achieve the objective of promoting: Food Safety is everyone's responsibility.

 

Read more about the company behind this initiative: www.ouvidoriaalimentar.com.br

See how the avatar was made on TikTok

 

@monisicalamari

Meu talento, dom que Deus me deu! ##pedacinhodocoracao ##pedacinhoarte ##artesanato ##bonecas ##personalizadas

♬ Please Don't Go(Snap Your Life) - Joel Adams