Ecuador launches food safety mascots live on Facebook

Feb 12, 2021, 09:01 AM by System

On Friday 12 February 2021, at 16:00 (CET), 10am local time, Agrocalidad, the Phyto and Zoosanitary Regulation and Control Agency in Ecuador will host a live Facebook broadcast to present a series of figurative cartoon characters that aim to carry key food safety messages to a wide audience.

“Foodborne diseases represent a serious risk in both developed and developing countries and proper food handling can go a long way to preventing most of these,” said Rommel Betancourt, Coordinator of Food Safety for Agrocalidad and Regional Coordinator for the Codex Alimentarius in Latin America and the Caribbean.

The cartoon characters are part of campaign in Ecuador to reach out to the general population and reinforce good agricultural practice centered around food safety, the health of field workers, environmental protection and animal welfare.

“This campaign is part of our information drive to protect the well-being and health of all consumers, to improve the quality of our production and to have food with high standards”.

 

Learn more

Facebook page of Agrocalidad

 

 

At the heart of the Codex mandate are the core values of collaboration, inclusiveness, consensus building and transparency. Governmental and non-governmental, public and private organizations alike play a vital role in ensuring Codex texts are of the highest quality and based on sound science.

Codex would have little authority in the field of international standard setting if it did not welcome and acknowledge the valuable contributions made by observers. Expert technical bodies, industry and consumer associations contribute to the standard-setting process in a spirit of openness, collaboration and transparency.

Intergovernmental organizations (IGOs) and international non-governmental organizations (NGOs) can apply for observer status in Codex in order to attend and put forward their views at every stage of the standard-setting process.

Current Codex Alimentarius Commission

240
Codex Observers
60
IGOs
164
NGOs
16
UN

Ecuador launches food safety mascots live on Facebook

Feb 12, 2021, 09:01 AM by System

On Friday 12 February 2021, at 16:00 (CET), 10am local time, Agrocalidad, the Phyto and Zoosanitary Regulation and Control Agency in Ecuador will host a live Facebook broadcast to present a series of figurative cartoon characters that aim to carry key food safety messages to a wide audience.

“Foodborne diseases represent a serious risk in both developed and developing countries and proper food handling can go a long way to preventing most of these,” said Rommel Betancourt, Coordinator of Food Safety for Agrocalidad and Regional Coordinator for the Codex Alimentarius in Latin America and the Caribbean.

The cartoon characters are part of campaign in Ecuador to reach out to the general population and reinforce good agricultural practice centered around food safety, the health of field workers, environmental protection and animal welfare.

“This campaign is part of our information drive to protect the well-being and health of all consumers, to improve the quality of our production and to have food with high standards”.

 

Learn more

Facebook page of Agrocalidad

 

 

Codex and Observer

Food is a sensitive commodity, which has travelled
around the world since ancient times.
We might not always know where it comes from,
but we expect it to be available, safe and of good quality.